November 2020 Meeting

Navigating the media landscape for smaller companies:

Navigating the media landscape goes beyond publishing press releases or having a presence in the right social media channels. Just as important is maintaining a consistent and steady narrative with investors and the broader community. Investors’ expectations of what a company should report on is also evolving - ESG performance is becoming increasingly important. 

Responding to new investor requirements while maintaining a consistent narrative can be a challenge, especially for small cap companies that may have limited media resources.

Presenter:  

  • GILES RAFFERTY | Corporate Communications and Media Advisor, FIRST Advisers
  • SEAN AYLMER | Head of External Relations, Challenger Limited
  • Moderator:  JAMES POWELL  | Chair, AIRA Small Cap Chapter & Investor Relations & Distribution Manager, Rural Funds Group Limited

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